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Amazon floats idea for Alexa-powered wearables for kids

16 July 2021

Amazon may be getting into the kids wearable business by developing Alexa-powered devices geared for children ages 4 to 12.

According to Bloomberg, Amazon would develop the GPS-enabled Seeker devices, which would include voice-activated-wristbands, keychains or clips. The wearables would provide access to Amazon’s children-focused content and let parents communicate with and monitor their kids.

Amazon has been at the forefront of smart home devices and wearables for years and was one of the first to pioneer the smart speaker that enabled other smart home devices to be created including smart thermostats, smart security cameras, smart blinds, smart lighting and numerous other devices.

Amazon has been looking to develop various Alexa-enabled products targeting children for some time, Bloomberg said. The expansion to a kid’s lineup would be a major boost for Amazon’s product line and customer base as well as a new source of revenue.

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