Conversational AI provider Conversica has added an "Admissions Assistant" for higher education to the company’s portfolio of virtual assistants. The new assistant enables busy college and university admissions teams to engage large numbers of prospective students in a personal yet automated way. Conversica’s AI Assistants are designed to provide the politely persistent yet personalized outreach that busy prospective students require.
Source: Conversica
Early Admissions Assistant adopters have successfully used their assistants to re-engage prospective students and applicants who had become unresponsive. As a result, they have seen increases in engagement and conversation rates.
Conversica’s most recent research on inquiry follow-up in higher education, documented in the Sales Effectiveness Report in Education, revealed that 27% of the schools contacted failed to provide any response to the prospective student.
In an attempt to reduce that number, Conversica provides AI assistants that automate the lead follow-up process and engage every prospective student in a two-way, human-like conversation. With a response rate often three to five times higher than marketing or sales emails, Conversica’s assistants significantly increase the number of quality conversations with prospective students and reduce the time the admissions department has to spend following up.
Using the Conversica AI Admissions Assistant, admissions departments can:
· Follow up with high-quality interested students and quickly refer the best to a human enrollment counselor.
· Re-engage potential students and inactive applicants, especially non-traditional students who may have dropped out of the engagement funnel.
· Be more effective at cross-selling and detect student cues to intelligently suggest other program opportunities.
· Drive attendance to recruiting events by reaching out to enroll students for events and remind them to attend.
Learn more about the Conversica Admissions Assistant here.
