Industrial Electronics

PEI-Genesis expands footprint across North America

05 January 2023

PEI-Genesis, a global leader in the design and assembly of custom engineered interconnect solutions, is expanding its footprint across North America to better serve local customers in the eastern and central regions of the territory.

With the dedication to provide additional local support, PEI-Genesis is opening multiple new branch locations and hiring several sales representatives to drive customer engagement in key markets.

On the East Coast, PEI-Genesis has officially reopened its office located in Baltimore, Maryland. The company has appointed 22-year electronics industry veteran Emilie Bonds as the Maryland branch manager to lead the team, supporting the Mid-Atlantic and Southeast parts of the country, such as Florida and Alabama. Additionally, the company is in the process of opening a new branch office in New Hampshire to aid the New England territory. PEI has named 25-year electronics industry expert Joe Ashline as the New England branch manager to lead the sales force there.

“We’re looking forward to establishing a local presence with our reps, suppliers, and, most importantly, our customers. Being local to our customers allows us to deliver a higher level of professional service and solutions,” says Bob Maley, eastern regional sales manager at PEI-Genesis.

As for the Central Region, PEI-Genesis is also expanding its sale force to support the Dallas/Fort Worth, Texas area, with expert sales representatives spread throughout neighboring states such as Oklahoma, Louisiana and Arkansas.

“PEI-Genesis will continue to aggressively expand its North American field and sales office presence over the next year. This will ensure that we continue to give our customers the trusted advisor support that PEI-Genesis is known for,” says Richard Watt, VP of North American sales at PEI-Genesis.

Now, PEI-Genesis has a larger sales representation, covering most of the U.S. and Canada to serve customers right down the street.

To contact the author of this article, email GlobalSpecEditors@globalspec.com


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