Consumer Electronics

Overseas Growth Helps Kitronik's Mission

29 March 2018
Kitronik director Kevin Spurr and product developer James Patrick demonstrated the :Move Mini Buggy at the Bett Show 2018, an international forum focused on learning technology. Source: Kitronik.

U.K.-based electronics company Kitronik, which over the past 12 years has built a reputation developing project kits for schools designed to get young people interested in coding and electronics, is expanding its reach into overseas markets.

The company has actively targeted global distributors and reports particularly strong exports to the United States, France and Scandinavia. Sales to emerging markets such as Serbia and Croatia are also adding to growth. During the final quarter of 2017, the majority of the firm's sales came from overseas markets.

Part of Kitronik’s success can be attributed to its involvement with the BBC micro:bit project, which has included collaboration with Microsoft, Samsung and Barclays. The company also serves as a global distribution partner for the micro:bit Educational Foundation, an involvement which Kitronik says helps it to further realize its mission statement of making electronics accessible to all and encouraging creativity and invention with technology.

Kitronik co-founder and director Kevin Spurr sees this mission as helping to shape the next generation of electronics engineers. “From our work with schools we can see the growth in interest shown by young people in building their own devices, and coding,” he said. “With our products helping to develop this interest, we are hopeful that we are lowering barriers to technology invention for young people, makers and developers globally.”

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