Signify, formerly Philips Lighting, has installed architectural lighting into the façade of one of Beijing’s tallest buildings, the China World Trade Center’s Tower B.
As one of the city’s landmarks, the installation of the LED lighting makes the city more attractive and visually appealing, Signify said.
Tower B is 300 meters tall and houses some of China’s leading companies. The building was inspired by geometry found in nature with the exterior clad in a wall of glass with self-shading vertical fins and a canted façade.
The façade at the top of the building was installed with 88 sets of Philips Color Kinetics ColorReach LED floodlights. For the architecture of the tower walls, a total of 400,000 white LED light points and embedded into cavities on the curtain wall, rendering them invisible to the eye.
Additionally, the lights are digitally controlled by the Philips Color Kinetics Video System Manager Controller that enables video content to be streamed and scaled across the building’s entire façade via the control of thousands of LED lights. LED motion graphics convert the tower into a giant canvas or video screen.